You’ve likely made an Amazon purchase if you do any online shopping. Amazon accounts for approximately half of all ecommerce sales and is a major player in e-commerce. It can be difficult to find the right buyers for products listed on Amazon.
What Does The Amazon Influencer Programme Do?
The Amazon Influencer Program was launched in 2017 as a spin-off from Amazon’s existing partner program.
The Amazon Influencer Program is essentially a program that encourages influencers and bloggers to set up their own online storefront, where they can list products they have purchased, endorsed, or endorsed.
Amazon influencers’ followers are also linked to the personal customer catalogue of the person they follow through the Amazon Influencers program.
What are the requirements for joining this program?
To be eligible for this program, you will first need to apply via one of your social media accounts. Amazon staff will review your application and verify that it meets their requirements.
If you have many followers on major social media platforms, it is more likely that you will be accepted into an influencer program. They don’t just look at the number of followers to determine acceptance.
Amazon’s website has an excerpt that states: “While we consider the number of followers and other engagement metrics for your social media presence but we also look to the type and relevance of the content you post and its relevance for Amazon customers.”
Register for the Amazon Influencers Program
You must be active on social media to sign up for Amazon’s influencers program. Amazon staff will review your social media platforms to make sure they meet their requirements.
You can apply again later if you are able to reach a wider audience and have increased engagement if you do not qualify for the program the first time you apply. If you are approved, you will need an Amazon account in order to promote products.
Amazon Custom Storefront
Once you have been accepted into the program, it is time to get started on your Amazon storefront. Your Amazon storefront will be your primary way to promote goods to your target audience. You will also be able build product recommendation lists.
Many influencers already have a social media account with a theme and appearance. They choose to match that theme with their Amazon storefront. Some people choose to be different. It will depend on what you consider the best match for your target audience.
You can organize and build your Amazon storefront by creating a list of products that you have used or have experience with.
Let’s look at other aspects of creating an Amazon custom storefront.
- Setup of Payment Option
You will also need to create your store’s payment options by entering your tax and payment information. You will need to earn at least $10 in order to access your profits. You can receive payment by cheque, Amazon gift cards, or direct deposit.
- Customization
You can personalize a store with images and a biography, much like your social media profiles. Influencers are encouraged by Amazon to share Spark content and to link to the store on their Facebook, Twitter and YouTube posts.
