YouTube is the largest video streaming service in the world, with 2 billion active users around the globe–nearly half of the online population! The platform has been a source of groundbreaking entertainment and information around the globe. It also has spawned an entirely new breed digital celebrity, the YouTuber
YouTubers are available in all shapes and sizes. They cover every niche possible, including gaming, healthy snacks, travel vlogging and fitness fashion.
These digital stars are as influential in certain demographics, as movie and television stars. Many YouTubers make a good living by creating videos.
Did you know? Did you know? The top 25 YouTubers in the world earn three times as many views on YouTube as traditional celebrities.
Are you curious? Do you want to know how much YouTubers earn?
Find out.
YouTube: The power of content
Influencers are today’s most prominent Youtubers. In today’s digital age, those who are unique in their niche and offer their audience value as well as take the time connect with their subscribers have a great deal of influence.
Brands will therefore pay YouTubers large sums of cash for targeted influencer marketing campaigns. YouTube’s universal appeal is one of the main reasons for its influence. It reaches all generations from Baby Boomers to the digitally-native Gen Zers.
YouTube is used by 45% of those aged 65+. As the cohort grows younger, over 90% of users check the platform semi-regularly.
YouTubers can use their influence to help others in a novel way. Others use their influence in an innovative way to help others, such as the success of the #TeamTrees campaign led by Mr. Beast.
Check out our guide on the 10 Fundamentals of Video to learn how to create effective YouTube videos.
How YouTubers Make Money
Here are the top ways YouTubers today make money.
Video product placement and brand mentions
Being a permanent brand ambassador in a specific niche
Affiliate Marketing Content, adding links to video content or video descriptions
Selling products online after building a following on the platform
Using their YouTube content to gain popularity on other platforms, such as TikTok and Instagram.
whinderssonnunes is a Brazilian YouTuber who has more than 43 million subscribers. He was once known for his zany parody content. Now, his YouTube originals and upbeat pop music show are his most popular.
YouTube has transformed the way that we view celebrity status. There is no doubt about this. Since creating quality YouTube videos is easier than ever, anyone can start a YouTube channel and make money.
How much do YouTubers make? How much do YouTubers make?
The amount of money a YouTuber earns will vary depending on his or her popularity, their niche, their creative ability, and willingness to collaborate with other people.
To give you an idea of what YouTubers earn, the average amount that a brand or advertiser pays to a popular YouTuber ranges from $0.10 per video view to $0.30. According to the same study, an average YouTube channel makes between $3 and $4 per 1,000 views of ads.
According to these calculations, if your video generates around 10,000 views per day you will earn between $18-$31, which will translate into an annual YouTube income between $6,000-$11,000 per year.
If you increase this to 150,000 daily views of monetized videos, then as a YouTuber you can expect a healthy income between $100,000 and $167,000 per year. This is a good revenue stream.
The top YouTubers in the world and their earnings
Here is a quick list of some of the biggest YouTubers in the world and their earnings.
You can generate a steady income from YouTube, whether you are looking for an side gig, or you wish to create YouTube videos full-time. If you create engaging video content and build a strong following, you will be able to make money. You’ve got the work to do first.
How can I become an influencer on YouTube?
If you want to monetize video content, there is no one way to be a successful YouTuber. However, certain considerations and bases should be covered.
To earn money with your YouTube channel, you must first have at least 1,000 subscribers. In addition, the channel needs to watch 4,000 hours worth of content each year to show that it is truly invested. You also need a Google AdSense account.
After you’ve activated your Google AdSense and created your YouTube Channel, you need to choose your niche. You should also research your competitors and the demographics of your audience.
You can then start brainstorming video content you think will resonate with your audience. Outline a schedule for both creative and promotional activities (cross-promotion of your video content on your most active social networks).
You can then use the analytics built into the platform to determine which video content performs best and is generating the most engagement. This will help you to create better video content in the future and gain enough subscribers to begin making money.
This guide will give you the inspiration and tips to create the best video campaign ever.
